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Making a Greener Future in Houston's Hospitality Industry In the heart of Texas, Houston's hospitality industry is at a pivotal crossroads, facing the pressing and ever-present issue of sustainability. As the world shifts towards green practices, Houston's hotels, restaurants, and event spaces are changing their strategies to reflect a more sustainable future. This transition is not just the result of a trend, but is a necessity evolution, reflecting the shift in global the values of consumers and a growing awareness of environmental issues. The Present Landscape along with the Green Awakening Houston well-known for its energy-rich industry is often portrayed as a city with less sensitivity to environmental concerns. But this perception is changing rapidly. The city's hospitality sector is awakening to the reality that sustainability is not just an ethical requirement, but an economic one. People, particularly Gen X and millennials Gen Z, are incr